August comes from the Latin augustus, meaning majestic or revered, a title once reserved for Roman emperors before it settled into ordinary use as a given name. It carries formality and dignity built directly into its root, rather than qualities attached to it only through later association.
Those houses which behold not the Ascendant signifie occult or obscure places, and these houses are the 12th. 8th. and 6th. - William Lilly (1602.-1681.)